Comments on: the secret is out http://tanchak.com/2007/03/the-secret-is-out/ Sporadically updated blatherings by Dave Tanchak, mostly about hockey, beer, rock 'n' roll, food & family, but not necessarily in that order. Sun, 29 Aug 2010 07:38:12 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Stephanie http://tanchak.com/2007/03/the-secret-is-out/comment-page-1/#comment-66 Stephanie Fri, 23 Mar 2007 16:25:03 +0000 http://www.tanchak.com/?p=36#comment-66 At the Web Directions conference the <a href="http://north.webdirections.org/wdn07-resources/age-of-experience/" rel="nofollow">closing speaker</a> was <a href="http://www.uie.com/about/consultants/" rel="nofollow">Jared Spool</a> he talked sort of about the same thing. He began his presentation by talking about another conference he'd gone to where there was a contest to re-design the Washington Post's website. He described the long testing process they'd gone through to determine the requirements and the papers they're written on the results, etc. And then he put up a picture of a designer and said he hated him because <em>this guy</em> had the gall to come up with a design that was a better user experience than theirs. So afterwards he went to talk to the designer and find out the process he'd gone through to create his submission and the guy said, "I just sat down and thought about it." One of the conference organizers added, "Yes Jared, that's how designers work!" The rest of the presentation at WDN was about how user experience can be studied but they can't teach that thought process. He also compared design to chicken sexing but that's another story. At the Web Directions conference the closing speaker was Jared Spool he talked sort of about the same thing.

He began his presentation by talking about another conference he’d gone to where there was a contest to re-design the Washington Post’s website.

He described the long testing process they’d gone through to determine the requirements and the papers they’re written on the results, etc.

And then he put up a picture of a designer and said he hated him because this guy had the gall to come up with a design that was a better user experience than theirs. So afterwards he went to talk to the designer and find out the process he’d gone through to create his submission and the guy said, “I just sat down and thought about it.”

One of the conference organizers added, “Yes Jared, that’s how designers work!”

The rest of the presentation at WDN was about how user experience can be studied but they can’t teach that thought process.

He also compared design to chicken sexing but that’s another story.

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