designing for print

Not to toot my own horn, but I think I’ve got a fairly decent eye for design (I’ve made a decent living with said eye for the past 13 years or so, so that’s gotta be good for something, right?). I get the golden mean, basic principles of alignment and proximity, I love typography, and I understand visual hierarchy. I love to put together layouts and interaction models. I even have fun putting together layouts for ads, brochures and other information pieces.

But gawddammit I hate print production stuff. As a web designer, low resolution and pixel measurements have been my stock in trade. I’ve been designing a CD cover and collateral for my mom’s husband though, and while I’m enjoying the conceptual design, I know the print house is gonna scoff at my PSD files.

*sigh*

This entry was posted in Uncategorized and tagged . Bookmark the permalink.

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>